This is an internet marketing strategy where the advertiser pays to the host whenever a new visitor clicks on the add. This strategy help you to get more traffic to your website, visitors might get converted to customers thus resulting in increased business deals and higher profitability. We do a thorough analysis of keywords and bid for the most relevant keyword which users of Google or Bing might enter while searching for a particular product. We see to it that the ads are displayed on the landing pages so that your products get the most online exposure. We see to it that you get maximum conversions at a minimum cost. We also give importance to negative keywords, so that you can focus on only those keywords that are relevant to the customers.